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The RFU has pledged to maintaining momentum by introducing a long-term strategy designed to build on the triumph of the Red Roses' Women’s Rugby World Cup win.

Primary Objectives of the Initiative

Named Every Rose: Our Time, the plan outlines several ambitious targets, including becoming the pioneering English squad to secure back-to-back World Cup titles.

An additional major aim is to expand engagement to one hundred thousand participants engaging in rugby around the country by the year 2030, rising from the current total of sixty thousand.

Financial and Audience Goals

The national rugby authority is also aiming to double its income from the women’s game to £60 million, allowing greater support in grassroots the game.

Additionally, the strategy features a objective of gaining 3 million passionate supporters.

“The pressures have reached a peak,” stated a senior official, responsible for women's rugby. “The chance has never been bigger, but inaction is not possible because the movement are now fully in motion.”

Creating a Path for Women’s Rugby

She stressed that the women's game has advanced greatly since she started at the RFU in the year 2011, when there were merely twelve thousand five hundred registered players.

She recalled that in some clubs, although women could technically play, they were not encouraged as well.

Despite the advancements made, she maintained that more effort is needed to boost the game, particularly amid a cost of living crisis.

Record-breaking Event and Future Aspirations

“Recently, we saw an extraordinary landmark as 82,000 fans entered the stadium at the arena to see our Red Roses win the global championship,” she said.

“Planning for the future to the next decade, we intend to keep this momentum alive.”

Challenges and Opportunities

Teasdale continued that the body works in an environment where resources are limited, which can create tough decisions.

“Visionary plans, particularly for the women's sport, inherently challenge the current situation,” she said. “Yet the fact is obvious: the future of the sport relies on the women's sport.”

Audience Growth and Ongoing Dedication

Additionally, the RFU chief executive, Bill Sweeney, highlighted that of the 400,000 attendees who visited the Women’s Rugby World Cup, 30% had not once attended a game in the past.

“Perhaps the figure that truly motivates us is that the vast majority said they wish to return and do it all over again,” he commented. “Yet we must not be satisfied. We have to maintain momentum.”